think about how I conduct workshops

Workshops give a space for voices to be heard. Ideas to be formed and shared. Concepts to be positively challenged. They allow people to be heard. They allow people to speak. Allow people to be educated. Allow people to build and contribute. Allow people to define a common language. Allow inspiration and passion to be experienced. A good workshop should synthesize thinking and motivate future action.

Great article from Matt Davies. You can find it here.

agree, but torn…

In the digital landscape, the rise of SEO (Search Engine Optimization) experts has transformed online life into what some describe as a “search-optimized hellhole.”

I’m not sure that I’d entirely disagree. As dissatisfaction with the quality of Google search results continues to grow, the spotlight turns to the individuals who exploit algorithms to manipulate online visibility for profit. The allure of traffic and profit has led to the evolution of SEO techniques, shaping the internet into a space inundated with commercialized content. Designed to help us as consumers? Absolutely not. It’s only designed to help us spend money. Amidst criticisms and stereotypes, these professionals are depicted as modern-day pirates, navigating the murky waters of online and sometimes making a whole lot of money through unscrupulous practices. (The Verge)

Thanks to Rosie Yokob for this.

think about how to give and receive feedback as a creative

From Russell Davis via Helen Lewis

“There’s a lesson in here for anyone who has a creative person in their life. I give notes for a couple of trusted friends, and I’ve learned that the worst thing you can do is impose yourself onto the work.

When giving notes, people tend to offer solutions: cut down the final act, set it on a submarine, blah blah blah.

No. Your job is to tell the artist or writer your personal, human reaction: I got bored two hours in, this character’s actions didn’t make sense to me. Then they can find their own solution. For instance, earlier this year I told a friend that I didn’t “get” the final act of a film and he sadly quoted back William Goldman’s rule to me: if you have an Act 3 problem, it’s really an Act 1 problem.

This also applies to editing journalism or books: saying “I don’t understand this” or “I think these sections are in the wrong order” and letting the author figure out their own solution is more useful than simply rewriting it to how you would have written it.”

think about the design industry in 2024

Creative Boom takes a stab at making eight predictions on trends we will see in 2024 in the design industry. Anyone seeing any of these in action yet? Trend 1 seems kind of interesting as a business model but not sure about it as a creative model to get the best work possible… same with brand sprints. More on this at Brand New here.

happy

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